Whereas Instagram dives deeper down the rabbit gap of longform video, it looks as if Snapchat goes to take a barely totally different route by dabbling in video video games.
Based on new sources from inside the corporate, Snapchat is growing a full-on gaming platform which it plans to unveil later this 12 months. The sources declare that at the least one outstanding writer has already been introduced on board and so they’re bringing a recreation with them.
Not like the corporate’s earlier experiment with game-like options, sources inform The Data that these video games will likely be downloadable tiles from inside an app retailer on Snapchat. This doubtless has one thing to do with Snapchat’s acquisition of PlayCanvas final month and, in accordance with these sources, plans are more likely to materialize by September or October of this 12 months.
Whereas the thought sounds far-fetched, Snap has launched developer kits and started distributing them to builders round two weeks in the past – and don’t neglect about Snappables, the Snapchat Spectacles-based video games already accessible within the app.
This subsequent set of video games will likely be totally different from all the things Snapchat has tried previously and extra just like the Fb video games that grew the corporate’s enterprise again in 2009 and 2010. The hope is that video games will enchantment to Snapchat’s youthful viewers and, if micro-transactions are concerned, add a brand new income stream.
Does that imply your subsequent match of Overwatch will likely be performed in Snapchat? In all probability not. However who is aware of, Farmville three is perhaps.